We help heart-led, high-end lifestyle, specialty goods, and service brands connect meaningfully with their people, so they can realize their full growth potential. Our approach is equal parts strategic, artful, and emotive—We uncover the why, who, and what that makes your brand shine. Through customer-driven insights and emotionally engaging creative, our work captivates the hearts and minds of even the most skeptical. Because when we clearly articulate who we are and what our purpose is with confidence, our impact is exponential.
We offer a flexible and tailored approach grounded in compassion and collaboration. Each project begins with an initial discovery phase, where we discuss your unique challenges, objectives, and goals to determine our most impactful scope of work. Once aligned, we'll hand-pick the perfect team for your project from our network of top talent. We regularly collaborate with trusted freelancers and specialists, selectively bringing them on board as needed for specific project needs. Each project is unique and design deliverables vary based on each company’s goals. That said, most projects typically begin with defining your brand strategy and visual identity and are complemented with custom packaging or launch support.
Brand Audit
Competitive Audit
Brand Strategy & Positioning
Visual Identity
Verbal Identity
Brand Guidelines
Brand Audit
Market Research
Brand Strategy
Brand Positioning
Brand Audit
Competitive Audit
Brand Strategy & Positioning
Visual Identity
Verbal Identity
Brand Guidelines
Brand Audit
Competitive Audit
Brand Strategy & Positioning
Visual Identity
Verbal Identity
Brand Guidelines
Conceptual Design
Design Execution
Dieline Support
Vendor Comms. & Support
Web Design & Landing Pages
Marketing Collateral
Investor Decks
Social Media Templates
Stationary Systems
Social Media Templates
Marketing Collateral
Investor Decks
Landing Pages
Stationary Systems
Social Media Templates
Marketing Collateral
Investor Decks
Landing Pages
Stationary Systems
Your go-to creative partner. We’ll oversee design direction and execution, lend strategic insight, and support with any ongoing creative needs once you launch your brand into the world.
Your go-to creative partner. We’ll oversee design direction and execution, lend strategic insight, and support with any ongoing creative needs once you launch your brand into the world.
Whether this is your first or your tenth venture, you'll need a solid, strategically positioned brand to build upon and grow with for years to come.
Whether you're just starting out or ready to launch your next project, you'll need a solid foundation to build upon for years to come.
You’ve tested, you’ve iterated, and you now you’re ready to invest in the future of your business.
You're a product-based business and need eye-catching packaging to tell your unique brand story.
Just like people, brands evolve and grow. Your branding may have been a good fit at the time, but now it feels outdated and doesn't resonate.
You're opening a restaurant, bar, coffee shop, retail space, or venue and want to ensure your customers interact with every considered touchpoint.
You’ve been getting by with your current identity and positioning but you know your brand needs to evolve with the goals you have set for your business.
You understand the value of good design and know that great brands are built with a lot of attention, consideration, and a strategic foundation.
Studio Libby Connolly is a typographically-driven design studio led by Libby Connolly. As both a strategic and creative partner, Libby harmonizes vision, business objectives, and artful storytelling for heart-led high-end lifestyle, specialty goods & service brands. With nearly a decade of experience, she has worked with brands of all sizes—from local Chicago favorites like Ivy Hall, to big-name staples like Apple. Throughout her experience, she’s discovered she works best with entrepreneurial spirits, conscious consumers, and socially responsible individuals.
33ByHand, Apple, Batson River, Born&Bred, Godling Studio, Havas Formula, Herman-Scheer, MADFOOL, PASSERINE, Rogue Studio, Shmelke's, The Woods Maine, Wonderstruck, Zeus Jones
- Developing a new-to-market confectionary startup
- Developing a SDoH startup