We help brands reach their full potential.

We help heart-led, high-end lifestyle, specialty goods, and service brands connect meaningfully with their people, so they can realize their full growth potential. Our approach is equal parts strategic, artful, and emotive—We uncover the why, who, and what that makes your brand shine. Through customer-driven insights and emotionally engaging creative, our work captivates the hearts and minds of even the most skeptical. Because when we clearly articulate who we are and what our purpose is with confidence, our impact is exponential.

Designed to Align

Designed to Align

Together we'll craft emotive brand experiences with:

We offer a flexible and tailored approach grounded in compassion and collaboration. Each project begins with an initial discovery phase, where we discuss your unique challenges, objectives, and goals to determine our most impactful scope of work. Once aligned, we'll hand-pick the perfect team for your project from our network of top talent. We regularly collaborate with trusted freelancers and specialists, selectively bringing them on board as needed for specific project needs. Each project is unique and design deliverables vary based on each company’s goals. That said, most projects typically begin with defining your brand strategy and visual identity and are complemented with custom packaging or launch support.

BRAND STRATEGY & IDENTITY

Brand Audit
Competitive Audit
Brand Strategy & Positioning
Visual Identity
Verbal Identity
Brand Guidelines

PLANNING

Brand Audit
Market Research
Brand Strategy
Brand Positioning

BRAND STRATEGY & IDENTITY

Brand Audit
Competitive Audit
Brand Strategy & Positioning
Visual Identity
Verbal Identity
Brand Guidelines

BRAND STRATEGY & DESIGN

Brand Audit
Competitive Audit
Brand Strategy & Positioning
Visual Identity
Verbal Identity
Brand Guidelines

PACKAGING SYSTEMS

Conceptual Design
Design Execution
Dieline Support
Vendor Comms. & Support

LAUNCH SUPPORT

Web Design & Landing Pages
Marketing Collateral
Investor Decks
Social Media Templates
Stationary Systems

LAUNCH SUPPORT

Social Media Templates
Marketing Collateral
Investor Decks
Landing Pages
Stationary Systems

LAUNCH SUPPORT

Social Media Templates
Marketing Collateral
Investor Decks
Landing Pages
Stationary Systems

FRACTIONAL CREATIVE DIRECTION

Your go-to creative partner. We’ll oversee design direction and execution, lend strategic insight, and support with any ongoing creative needs once you launch your brand into the world.

FRACTIONAL CREATIVE DIRECTION

Your go-to creative partner. We’ll oversee design direction and execution, lend strategic insight, and support with any ongoing creative needs once you launch your brand into the world.

We're a good fit if...

We're a good fit if...

YOU'RE JUST GETTING STARTED

Whether this is your first or your tenth venture, you'll need a solid, strategically positioned brand to build upon and grow with for years to come.

YOU'RE STARTING A BUSINESS

Whether you're just starting out or ready to launch your next project, you'll need a solid foundation to build upon for years to come.


YOU'VE FOUND PRODUCT-MARKET FIT

You’ve tested, you’ve iterated, and you now you’re ready to invest in the future of your business.

YOU'RE READY TO LAUNCH A PHYSICAL PRODUCT

You're a product-based business and need eye-catching packaging to tell your unique brand story.


YOU'VE OUTGROWN YOUR BRAND

Just like people, brands evolve and grow. Your branding may have been a good fit at the time, but now it feels outdated and doesn't resonate.

COMPREHENSIVE IDENTITY

You're opening a restaurant, bar, coffee shop, retail space, or venue and want to ensure your customers interact with every considered touchpoint.


YOU'RE READY TO SCALE

You’ve been getting by with your current identity and positioning but you know your brand needs to evolve with the goals you have set for your business.

MY STYLE RESONATES WITH YOU

You understand the value of good design and know that great brands are built with a lot of attention, consideration, and a strategic foundation.

Your Creative Partner

Studio Libby Connolly is a typographically-driven design studio led by Libby Connolly. As both a strategic and creative partner, Libby harmonizes vision, business objectives, and artful storytelling for heart-led high-end lifestyle, specialty goods & service brands. With nearly a decade of experience, she has worked with brands of all sizes—from local Chicago favorites like Ivy Hall, to big-name staples like Apple. Throughout her experience, she’s discovered she works best with entrepreneurial spirits, conscious consumers, and socially responsible individuals.


SELECT PARTNERSHIPS

33ByHand, Apple, Batson River, Born&Bred, Godling Studio, Havas Formula, Herman-Scheer, MADFOOL, PASSERINE, Rogue Studio, Shmelke's, The Woods Maine, Wonderstruck, Zeus Jones

CURRENTLY WORKING ON

- Developing a new-to-market confectionary startup
- Developing a SDoH startup

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We Believe In Emotion, Beauty, Refinement, Delicacy, Passion, The Ethereal, The Supernatural, Nostalgia, Elegance, Wonder, & Curiosity.We Believe In Emotion, Beauty, Refinement, Delicacy, Passion, The Ethereal, The Supernatural, Nostalgia, Elegance, Wonder, & Curiosity.We Believe In Emotion, Beauty, Refinement, Delicacy, Passion, The Ethereal, The Supernatural, Nostalgia, Elegance, Wonder, & Curiosity.

What Our Partners Think

Libby was a fantastic designer to work with—immensely creative, incredibly patient, and a wonderful thought partner for us as we thought to redefine Godling as a company. More than just a passive designer, she helped us conceptualize and think through what it meant to emerge a new brand in the market. 
— ALBERT, GODLING
Libby is a wonderful collaborator who brings fresh ideas, lots of energy and passion into what she does and I loved working with her on my brand identity.  She is very thoughtful in her approach, and I felt heard and listened to the entire process. I am so incredibly happy with where we ended up!
— ASHLYE, MADFOOL
She was extremely receptive to all of my feedback and any directions I wanted to go in. Right off the bat we had the general direction. In the end I was not only impressed and far more than satisfied with our final product, but also found new ways to express my visions and then see them come to life. Overall an excellent and extremely productive experience.
— JAMES, 33BYHAND
Libby has a unique design aesthetic that makes you stand out. She gets to know you, your brand, your future goals, and where you see yourself in 5-10 years and builds the brand to be versatile through your growth.
— KELSEY, KELS HALEY TEXTILES
READY TO REACH YOUR FULL POTENTIAL?


We're ready for you. Let's make it official.

READY TO REACH YOUR FULL POTENTIAL?


We're ready for you.
Let's make it official.

READY TO REACH YOUR FULL POTENTIAL?


We're ready for you.
Let's make it official.

NOW BOOKING Q3 & Q4 —NOW BOOKING Q3 & Q4 —NOW BOOKING Q3 & Q4 —
STUDIO HOURS (CST)
Monday - Thursday:
11am - 6pm
WANT TO HEAR MORE FROM US?


© Studio Libby Connolly, Forever